Courtney Beasley, best known as the co‑founder of Canvas Beauty and spouse of reality TV star Stormi Steele (from Love & Marriage: Huntsville), has built a significant fortune through her entrepreneurial ventures. As of 2025, her net worth is estimated to be $20 to $21 million, primarily driven by her thriving beauty and skincare business.
Personal Details
Attribute | Information |
Full Name | Courtney Beasley |
Birthplace | Huntsville, Alabama, USA |
Occupation | Entrepreneur, Co‑founder of Canvas Beauty |
Spouse | Stormi Steele (reality TV personality) |
Children | One son (born 2021) |
Education | Played college basketball at Southern Miss (2005–2009) |
Net Worth Breakdown

- Canvas Beauty: The major source of her wealth—courtney co‑owns this hair and skincare brand with Stormi Steele. As of 2024, Canvas Beauty’s net worth grew significantly thanks to its viral products.
- Brand Expansion: The company’s revenue streams include product launches in hair care, skincare, and direct‑to‑consumer digital marketing.
- NIL & Media Influence: Her credibility and exposure on platforms like Love & Marriage: Huntsville amplify the brand’s market reach.
Career & Achievements
Courtney’s early athletic career began as a collegiate basketball guard at Southern Miss (2005–2009), where she averaged notable stats: 11.0 PPG, 4.8 RPG, 1.6 APG with 45.2% shooting. After graduating, she shifted focus toward business and beauty entrepreneurship.
The Canvas Beauty Success Story

Founded by Courtney and Stormi, Canvas Beauty emerged from homemade hair serums to a full‑fledged beauty brand. Their approach—leveraging social media ads and community endorsements—helped scale revenue into the multi‑million‑dollar range.
Net Worth Contribution

Equity in Canvas Beauty: Majority stake in a booming beauty brand.Media & Endorsements: Appearances on reality TV and strong social media influence.Future Growth Potential: With ongoing product line expansions, her net worth could continue to rise beyond $21 million in coming years.
Conclusion
In summary, Courtney Beasley has transitioned from college basketball to become a successful entrepreneur with a net worth of $20–21 million as of 2025, driven by her leadership in Canvas Beauty and media presence. Her journey—from the court to the boardroom—showcases her adaptability, business savvy, and growing influence in the beauty industry.
FAQs
Is Courtney Beasley’s net worth really $21 million?
Yes—multiple sources agree her estimated net worth in 2025 ranges from $20 to $21 million.
What role does Stormi Steele play in her success?
Stormi Steele is both her life partner and business co‑founder, helping build Canvas Beauty into a popular and profitable brand.
Does Courtney still work in beauty, or is she full‑time in business now?
Courtney is currently focused full‑time on entrepreneurship, moving away from athletics to concentrate on building Canvas Beauty.