Wendy’s Gnome Shop, founded by Wendy Hoffmeister and featured on Shark Tank Season 13 (Episode 8), quickly rose to prominence for its charming, customizable gnomes. Since securing a deal with Daymond John, the brand has experienced significant growth. Here’s the latest snapshot of its net worth in 2025.
Personal Details
Shark Tank Deal
- Wendy pitched the business at a $1 million valuation, asking for $200k for 20% equity.
- The final deal with Daymond John reportedly involved $200k for 30%, implying a $666k valuation at the time.
Post-Show Net Worth Estimates
- ≈ $888,889 – Based on 10% annual growth from a $666k valuation.
- ≈ $2 million – As of 2024, attributed to strong marketing and expansion.
- ≈ $3.2 million – A more recent estimate claiming accelerated growth .
- Valuation method (equity-based vs. revenue/growth).
- Timing—some estimates are from late 2024, others are current.
- Data transparency—public details on profits or revenue post-show are limited.
Realistic Ballpark for 2025
Given a strong base valuation ($666k post-deal), coupled with consistent growth, a reasonable estimate for 2025 is between $1–2 million, barring any extraordinary growth events (e.g., viral campaigns, major partnerships).
Key Metrics Over Time
- Shark Tank valuation (2022/2023): ~$666k.
- Post-show growth: Assuming +10% per annum → ~$888k in 2025.
- Higher estimates (2024–25): Range from $2 M to $3.2 M.
Performance
- Sales channels shift: Transitioning from Etsy to own website, including “Gnome of the Month” subscription.
- Profit margins: Approximately $31.50 per gnome (sell $35, cost $3.50).
- Structure: Operated by a small team, including four employees at one stage.
Conclusion
Wendy’s Gnome Shop has grown impressively since its Shark Tank appearance, with net worth estimates in 2025 ranging broadly from $888k to $3.2 million. A balanced estimate—based on public data and growth trends—would place it around $1–2 million. Its trajectory suggests continued expansion through direct sales, subscriptions, and brand-building.
